It’s almost been a month since we revealed the names of the Dr. Martens Industrial Champions and we’ve been keeping them busy. They have been photographed at work in their new Dr. Martens women’s industrial collection boots and soon their exclusive blogs will be published on the Dr. Martens site. They have been putting their new boots through their paces. Watch this space for further updates from our champions.
As a quick reminder for you, our Dr. Martens Industrial Champions are:
Jessica Tabibi is a quantity surveyor with experience in commercial, fit-outs, education, healthcare, new builds and refurbishments.
— Jessica Tabibi ♀️ (@jesstabibi) March 15, 2018
Carlene Brooks is a scaffolder after having changed career from being a customer service representative for a car rental company and a postal delivery worker.
#scaffolding @WomanthologyUK & @drmartens-London based trainee scaffolder. New/existing founded love for the built environment and all aspects associated with the job especially working on the #SG_SkyGarden, “Never looked back” #WORKDIFFERENT #womeninconstruction#iwantcomforttoo pic.twitter.com/MaXdsNsK3v
— Carlene Brooks (@cxrlene_b) February 21, 2018
Emily Hayden is a senior project manager and building surveyor.
— Emily Hayden (@EmilyRHayden) February 16, 2018
In this Changemaker issue of Womanthology we thought it was the right time to continue the conversation about the need for professional women working in industry and on site to be given a choice of protection, style and colour for their footwear, and to no longer have to compromise.
Dr. Martens is proud to empower and protect women. Anything less just wouldn’t be Dr. Martens. They don’t believe in ‘shrinking and pinking’ their men’s ranges. They want their female consumers to have their own range of boots that blends functionality and kick-ass styling.
We’re sharing some of our favourite tweets from the campaign because we believe that it’s time for positive change in industry and the trades and we want to be part of this alongside you. You told us that you expect the same level of protection as any man in the workplace. You are serious about your job and you are also serious about your choice of footwear.
This is great news. Not only am I only just 5ft tall but with size 3 feet it’s always amused me that H&S hasn’t thought its dangerous walking on site with too bigger shoes and PPE. Lots of us @WiP_SW would welcome these. #standtall #WorkDifferent pic.twitter.com/9kFfvRWuHO
— Rachel Bell (@rachelj_bell) February 9, 2018
I got into architecture by chance getting an apprenticeship at 17, 19years on and I love being on site and solving problems, here I am on the 8th floor at 38weeks ppe certainly didn’t fit!! #WORKDIFFERENT @WomanthologyUK @drmartens pic.twitter.com/r0wz4Tr5lD
— Barbara Dixon (@iamMissStorm) February 10, 2018
We’ve also caught up with Jon Marchant, Global Category Director at Dr. Martens following the launch of the new women’s industrial range, who told us:
“We’re thrilled with how well both the campaign and collection has been received. The conversations this has started just showcases to us even more so how women in industry need to be catered for. It’s disappointing to hear how female workers across the UK and the rest of the world are not being given enough support through their PPE, not just footwear but the entire uniform. Although this campaign is a step in the right direction, there’s still a lot more the industry can do to ensure female workers are receiving the same level of protection and choice as their male colleagues. We look forward to working with our three industry champions to help change the mind-set that manual work isn’t just a ‘man’ thing, but an ‘us’ thing.”